Madden NFL 12 sells 1.4 million in first week
by Andrew Yoon, shacknews.com, Sep 7, 2011 12:30PM PDT
The Madden series is showing no sign of slowing down. At the 2011 Citi Technology Conference, Electronic Arts revealed first week sales stats for this year's entry to the revered football franchise. Madden NFL 12 has sold through more than 1.4 million copies across all consoles in its first week at retail. According to EA, that's a 10 percent increase over last year's first week sales.
In addition, the company is reporting a 78 percent increase in digital revenue, driven largely by Madden Ultimate Team. According to the company, nearly 200,000 Ultimate Team packs have been downloaded in the first week. The EA Sports Season Ticket subscription is likely adding to EA's digital bottom line as well.
Madden NFL 12 is available on PS3, Xbox 360, PSP, PS2, and Wii. Garnett reviewed this year's game, saying that it "remains stuck one step away from championship greatness."